{"id":12080,"date":"2024-08-06T15:55:43","date_gmt":"2024-08-06T14:55:43","guid":{"rendered":"https:\/\/blog.www.luxurygold.com\/?p=12080"},"modified":"2025-02-21T17:00:48","modified_gmt":"2025-02-21T17:00:48","slug":"luxury-gold","status":"publish","type":"post","link":"https:\/\/www.luxurygold.com\/lg\/luxury-gold\/","title":{"rendered":"How Luxury Gold Journeys Go Above and Beyond with Expert Karen Gower"},"content":{"rendered":"

Ever wondered about those special ingredients that go into creating a Luxury Gold tour? From selecting the most appealing destinations, finding exceptional hotels and exclusive experiences, to thinking of every moment that weaves your journey together, it takes a special person to make such a special journey. Combining expertise with passion and dedication, we spoke to tour planner Karen Gower, to find out more.<\/p>\n

For travel inspiration take a look at our collection of small group journeys<\/a><\/em><\/p>\n

First and Foremost, I Think Like a Guest<\/h2>\n

\"Trip<\/p>\n

Karen joined Luxury Gold at its inception over ten years ago, initially as a Travel Concierge before taking on the role of Travel Experiences Manager Europe in 2024. \u201cI fell in love with the product, and it\u2019s been my life ever since,\u201d she says with pride.<\/p>\n

\u201cI don’t think that there’s anybody in the company that has had the privilege to get to know as many Luxury Gold guests as I have personally. Eating with them, spending time with them and walking them through itineraries. So, I\u2019m able to put myself in their shoes.<\/p>\n

\u201cI ensure this personal touch permeates throughout a Luxury Gold itinerary, a true understanding of who the guest is and what their expectations are. And it\u2019s of course all cemented together by your Travel Concierge, the master of ceremonies at the helm of every journey.\u201d<\/p>\n

You may also be interested to read: The 7 secret skills of every Luxury Gold Travel Concierge<\/a><\/em><\/p>\n

Tailoring Each Journey, Your Travel Concierge<\/h2>\n

\"Travel<\/p>\n

\u201cI encourage each Travel Concierge to carefully consider each guest as an individual,\u201d says Karen, \u201cmaking a note of their interests and what excites them. Through this they can look for how we can make their trip personal to them. It is the little extras that make the difference, small, noticeable touches can affect a guest\u2019s time with us and make their trip extra special.<\/p>\n

\u201cThe other thing that is so important to our guests is not to have to think while they are with us. We take care of everything they need and think of everything they haven\u2019t even thought of. You leave your luggage for the porter, and it magically appears in your next hotel room. We take care of special diets, so guests don\u2019t have to explain every time to a restaurant. It is a seamless way to travel, you are even picked up from home and taken to the airport.\u201d<\/p>\n

Meet one of our exceptional Travel Concierges: <\/em>How Travel Concierge Elena Makes Italy Sparkle<\/em><\/a><\/p>\n

Luxury Takes Many Forms<\/h2>\n

\"A<\/p>\n

When creating new itineraries and experiences, Karen tells us she focuses on the unexpected. \u201cI’m always looking for something that’s a bit different, something that guests wouldn’t do on their own,\u201d she says.<\/p>\n

\u201cThat’s the benefit of traveling with Luxury Gold. We show you things that you wouldn’t otherwise come across, such as that little local bakery behind the hotel that sells the most exquisite pastries, but nobody writes about because its local.\u201d<\/p>\n

\u201cAuthenticity is also a luxury. For example, it might not be appropriate to have a fine dining experience, if that\u2019s not the local food. But the opportunity to dine on traditional local fare at a small local restaurant, tasting traditional recipes and the local wine is a truly exceptional experience.<\/p>\n

Bookmark for later: <\/em>10 of the World\u2019s Best Luxury Resorts to Stay at This Year<\/a><\/em><\/p>\n

Connection and Passion are Key<\/h2>\n

\u201cWe hear a lot from guests about how much they love contact with local people,\u201d Karen says. \u201cPassionate local people with a story to tell. Maybe they\u2019re preserving their cultural heritage or sharing their cooking skills. This is a luxury when you explore new places. Everyone can tick things off their bucket list, but you never forget that personal contact and that passion that somebody has shown for something that you might not have even known about.\u201d<\/p>\n

\u201cThe traditional Moll farm that we visit in Norway on Timeless Scandinavia<\/a> is a great example,\u201d she tells us of one of our MAKE TRAVEL MATTER\u00ae<\/a> Experiences, adding that nobody would ever go up there without us knowing about it. \u201cWe meet the owner whose family has been there for generations and are invited into her home. She sings to our guests, gives them the apple cake made from their apples by the local bakery makes and talks about the historic paintings that she’s got in the rooms of her house. She tells us the significance of her home and how she’s preserving a way of life. That is so important, and it is probably not mentioned in any of the guidebooks.\u201d<\/p>\n

Discover this on: <\/em>Timeless Scandinavia<\/em><\/a><\/p>\n

We’re The Envy of Other Travelers<\/h2>\n

\"The<\/p>\n

\u201cLuxury also means exclusivity, which I weave this into every Luxury Gold journey\u201d explains Karen, citing the after-hours VIP visit to Doges Palace in Venice as an example, a highlight of our Ultimate Italy<\/a> itinerary. \u201cLike a film star, you cruise down the Grand Canal in a water taxi past the spectacular buildings. Its towards the end of the day so most tourists have gone home. We meet our Local Expert, Silvia in Saint Mark\u2019s Square and make our way over to the old doors of the palace which swing open, just for us, which is incredible.<\/p>\n

\u201cOften there will be a few people in the square who will approach because they think the palace is opening, and we have to say \u201cI’m really sorry, we\u2019d love to help but we have a Luxury Gold private tour, and then we waltz into the palace!<\/p>\n

\u201cIt\u2019s an exclusive moment to the extent that in on massive room, you stop in one corner and jump slightly on the floor and, because all of Venice is floating, you can actually feel the floor moving, which is something you couldn’t do if it were open to the public. So that is an incredible experience.\u201d<\/p>\n

Of course, exclusivity and authenticity don\u2019t mean that any big moments are missed. \u201cOn all of our journeys you will see the big experiences you would expect of the location,\u201d says Karen. \u201cWe ride the Glacier Express on Majestic Switzerland<\/a> and enjoy a VIP after-hours visit to the Tower of London on British Royale<\/a>.<\/p>\n

Discover this on: Majestic Switzerland<\/a> and British Royale<\/a><\/em>\u00a0<\/em><\/p>\n

You may also be interested to read: <\/em>After Hours: Travel Like a VIP With These Exclusive Experiences<\/em><\/a><\/p>\n

Sustainability is at the Core of Every Journey<\/h2>\n

\"Weaver<\/p>\n

\u201cFor Luxury Gold, and all our sister brands at The Travel Corporation, responsible travel is a core base of our journeys,\u201d Karen says. \u201cThe goal of our How We Tread Right sustainability strategy is to include a MAKE TRAVEL MATTER\u00ae<\/a> Experience on at least 50% of itineraries by 2025, but we\u2019re proud to say we have already surpassed this. Every journey has at least one MAKE TRAVEL MATTER\u00ae Experience, with some tours featuring many more.<\/p>\n

\u201cThese experiences give something back and leave a positive impact on the places we visit. They also offer exclusive opportunities to meet some amazing people We also responsibly source all hotels and experiences, ensuring our impact is positive everywhere we go.\u201d<\/p>\n

Karen cites meeting Tracey from Tracey’s Farmhouse<\/a> on Ultimate Ireland<\/a> as a highlight for guests and in Perugia, Italy, \u201cfourth generation weaver Marta who we meet on Ultimate Italy<\/a> has an incredible story to tell about preserving her craft, and is an amazing person who our guests just fall in love with.\u201d<\/p>\n

Read more about our commitment to responsible travel: <\/em>100% Meaningful, 100% Memorable: Why Every Luxury Gold Journey Matters<\/em><\/a><\/p>\n

Time to Enjoy, and Time to Personalize<\/h2>\n

\"A<\/p>\n

\u201cWhen planning a tour, it is very important to keep the pace of the tour in mind at all times,\u201d Karen explains. \u201cWith Luxury Gold we’re aiming to cover everything, but make sure that the guests don’t feel rushed or indeed too tired. Afterall time is the ultimate luxury.<\/p>\n

\u201cPersonalization and Luxury Gold go hand in hand, and true to that a key feature of our journeys is that guests have enough free time to be able to tailor their tours. Our expert Travel Concierge\u2019s are on hand to assist with recommendations, be that for dining, excursions or just a special moment. It’s a more personal service because there are a maximum 24, average of 18 guests on our luxury small group tours<\/a>. In their free time, guests might be looking to continue with sightseeing, or simply to rest and enjoy the amenities of our fabulous hotels. They may have a spa treatment booked by their Travel Concierge or wish to join them in a surprise little extra walk or talk.\u201d<\/p>\n

\u00a0You may also be interested to read:<\/em> How Travel Concierge Shona Goes Above and Beyond<\/em><\/a><\/p>\n

Our Collection of Luxury Gold Hotels<\/h2>\n

\"The<\/p>\n

With these carefully selected properties a hallmark of Luxury Gold journeys, Karen tells us \u201cWe definitely favor two or three nights stays on our itineraries,\u201d adding that exceptionally there are some one-night stays when it is a comfort stop in order to avoid an overly long or tiring travel day. \u201cEach tour fits together like a puzzle. It\u2019s a synergy \u2013 the sum of the whole greater than each of its parts and a crucial part of that puzzle are the hotels,\u201d she says.<\/p>\n

Ranging from heritage properties, boutique city stays to extravagant castles and rural properties with sensational views, Luxury Gold hotels are a destination in themselves. Karen explains that a great deal of thought and care goes into their selection, with each looking to \u201cadd something extra to every itinerary.\u201d<\/p>\n

\"A<\/p>\n

\u201cAs a rule, our hotels are five-star when available, and always in a great location,\u201d she says, explaining that if 5 star is not available, as in some more rural locations, a high-end four star will be sourced and usually with upgraded rooms. \u201cFor example, the Hotel Union overlooking Norway\u2019s sensational Geirangerfjord is a 4-star hotel, with its fjord view rooms offering the most breathtaking views you won\u2019t want to leave – pictures just don\u2019t do it justice.\u201d<\/p>\n

\u201cEach property is considered on a case-by-case basis, and from a personal view. Generally, a central location is preferable to somewhere on the outside of the city, but if the quality of the hotel warrants being slightly outside and doesn’t put our guests at any disadvantage, I would choose the better property. Guests also need to be able to go out and about easily. But superior quality is always front of mind.\u201d<\/p>\n

Learn more about this sensational hotel: <\/em>How to Spend 48 Hours in One of Norway\u2019s Most Scenic Hotels<\/em><\/a><\/p>\n

Exceptional Dining Binds Each Journey<\/h2>\n

\"An<\/p>\n

Who can talk about guided touring without talking about dining? Offering a chance to taste the flavors of a region, guests can learn about history through food, connecting with each other and the locals.<\/p>\n

\u201cThese are the moments that bring everyone together,\u201d says Karen. \u201cGuests often underestimate the friendships they will make on a tour. I often hear from those who have decided to travel together in the future, or who visit each other when they return home. They most certainly start as strangers and finish as friends, and dining is a key part of that.\u201d<\/p>\n

Michelin Star and acclaimed restaurants of course lead the way. But more than sitting down for meals, join expert locals on foodie street tours, learn to cook, enjoy winery picnics and breakfast in bed.<\/p>\n

\u201cOur cooking classes are often underrated by guests, until they try one,\u201d says Karen with a smile. \u201cEspecially those of our guests that don’t usually do a lot of cooking!\u201d<\/p>\n

\u201cThe class on Ultimate Italy takes place in an old hunting lodge of the Medici family, in the middle of the vineyards and Alessio is our chef is incredible. You’re looking out of these huge windows across rolling hillsides and vines as you’re making your pasta. I mean, there can’t be anything that’s more typically Italian yet so intimate.\u201d<\/p>\n

Discover this on: Ultimate Italy<\/a><\/em><\/p>\n

Bookmark for later: <\/em>7 ways you\u2019ll celebrate Tuscan food when you travel with Luxury Gold<\/em><\/a><\/p>\n

One Eye Always on the Future<\/h2>\n

\"Four<\/p>\n

\u201cThere are so many pinch me moments in this job,\u201d says Karen, adding that she is happily never really off duty. \u201cEven when I\u2019m on my own holiday I\u2019m always looking for inspiration for our journeys. My daughters often travel with me but are wise to my motives – they often ask if I will be taking my guests there.\u201d<\/p>\n

\u201cI\u2019m always looking at roads to see if coaches can get down them, where they would stop and the impression new destinations would have on guests. If I walk into a fabulous restaurant my mind would be racing to see if I can design a new itinerary in order to go there!<\/p>\n

\u201cDesigning a new itinerary is a little bit like going shopping. I am looking for a Michelin dinner, a series of 5-star hotels, a VIP experience, something cultural or part of the local heritage. I then put it all in my basket and make sure that it fits together in a comfortable, balanced and luxurious way, showcasing the best that destination has to offer.\u201d<\/p>\n

To experience just how special a Luxury Gold tour is for yourself, take a look at our worldwide collection of small group journeys<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Ever wondered about those special ingredients that go into creating a Luxury Gold tour? 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